What is a ySite?

If you are searching for the best YMCA website and membership management software to grow your recreation center’s online membership, we have the solution for you with ySite.

A ySite is an instant website-in-a-box specifically built for your YMCA. It’s affordable, simple to manage and fast to deploy. A ySite is a membership machine for your recreation center. Think of your YMCA website (ySite) as a silent salesperson that works for your organization and brings members in even after your facility is closed.

ySites are an all-in-one CMS created by Thrive using 立博客户端app下载 Freedom Software and tools. Read more about our combined companies!

We created this platform specifically for YMCAs, making it easy to use and user-friendly. Our goal is to make it simple for your staff to keep your website up-to-date and look great without relying on a web developer. And we think we've succeeded! Our platform gives you all the tools you need to create a beautiful, functional website. Plus, our team is always here to help if you need us. We wanted to answer some of the most frequently asked questions about ySites for YMCAs.

Table of Contents

• What advantages does a ySite give to YMCAs?
• What is the ROI of a ySite?
• What website features come with a ySite?
• What does the ySite process look like?
• Can my ySite integrate with YMCA membership management software?

What advantages does a ySite give to YMCAs?

• Modern, custom website designs that can be tailored based on your brand and location.
• An easy content management software that allows your YMCA staff to make any changes or updates to your website without needing a developer.
• Members have a better user experience when they go sign up for classes.
• A ySite makes it easier to attract new members. Memberships can be purchased directly from your website, allowing your organization that opportunity to grow its revenue even after business hours.

What is the ROI of a ySite?

First, we need to figure out the average Lifetime Value of a YMCA member. Let’s say your average monthly membership rate is $53. Next, you want to multiply the average length of memberships. Say that number is 4 years (48 months).

Each new member will pay $53/month (on average) times 48 months (4 year average) = $2,544 → the average member lifetime value.

Potential website revenue

If your goal is to sign up 10 new members monthly over the next 12 months, that equals 120 new members per year.

Take 120 new members per year, and multiply the $2,544 Lifetime Value from above to find the potential annual website revenue.

10 members x 12 months x $2,544 (Lifetime Value) = $305,280 of potential website revenue!

What YMCA website features come with a ySite?

Your ySite has many tools to better serve your members, generate new membership, and easily add content.

• Alert Bar
• 100% Brand Compliant
• Amenity Filter
• Staff & Board Directory
• Events & Registration
• Program Schedules
• Annual Design Refresh
• News
• Share your Y Story
• Automatically rounded corners for images
• Location Finder (Google Maps API)
• E-news signup
• Dedicated YMCA Support (Phone & Email)
• Color Scheme Selector
• All You Can Eat Training

What does the ySite process look like?

1. A kickoff meeting with a ySite Project Director.
2. Weekly meetings to help your team stay on track for launch.
3. Our team creates your homepage layout, styles of header & footer, and color schemes set up while your team starts adding content to the site.
4. Training sessions are set to ensure your YMCA staff seamlessly progresses through the content population process.
5. A pre-launch meeting includes our 50-point launch checklist, propagation process, and SSL installation.
6. Your ySite is launched and is ready to become a membership machine!

Can my ySite integrate with YMCA membership management software?

Yes! 立博客户端app下载 created Freedom Software, a total software solution for YMCAs that empowers them to work within a single software application that radically improves the member and staff experience and keeps them at the forefront of technology. With Freedom Software, YMCAs can maintain their ySite, membership, finance, sales, and marketing from a single cloud-based platform.

Get a new YMCA website

For over a decade, YMCAs have contributed ideas to get the ySite to where it is today. This YMCA website software will continue to grow and evolve to meet the needs of the Y community.

Our team at 立博客户端app下载 specializes in developing YMCA websites–we’ve launched more than 70 ySites. We have researched hundreds of YMCA websites and other membership-driven organizations and found critical features that every YMCA website should contain, including over 100 module features in our ySite customized package.

Schedule a free demo with one of our digital strategists to learn more about a ySite and our YMCA membership software. We look forward to hearing from you!

Here are some other articles you might enjoy reading:

How to Create JCC and YMCA Membership Forms That Convert

10 of the Best and Inspiring YMCA Websites of 2022

How to Turn Your JCC and YMCA Website into a New Membership Machine